The digital space has become as integral to mass communication as the telephone, the newspaper and the television, and provides an incredible amount of opportunities for engagement with audiences.
Fenton Communications works with its clients to integrate social media into communication strategy and campaigns, rather than a stand-alone activity. We provide a range of digital services including:
- Monitoring
- Social media strategy, protocols and guidelines
- Content and channel development
- Engagement
Monitoring
Our monitoring service couples social media monitoring along all major channels (news sites, forums, public Facebook, YouTube, Twitter) along with our communications expertise to provide specialist advise on how to join the conversation.
Social Media Strategy
Fentons can develop campaign-specific or organisation wide social media plans that meet overall communication and business strategy. We have also worked with organisations in the development and roll-out of social media protocols and guidelines.
Content and channel development
Our digital team can create all types of social media content and content plans to cover:
- Digital branding
- Social media pages and content
- Blogs
- Multimedia content
- Website design and content
- Online advertising
- Direct marketing content
We utilise strong external partnerships to deliver a range of specialist content, including:
- Flash and mobile applications
- Search engine optimisation
- Content Management Systems
- Website applications
